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Biz Advice

The Keys to Working from Home and Productivity

Is it tough to find the force within to get on the grind and check things off your to-do list? Working from home can be a BEAST. Finding a successful routine means more productivityand LESS time at the desk! Here is a down and dirty list of what REALLY works: Rise and shine.Set an alarm and  ...

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How to Gain Clients and Grow Your Client List

Gaining clients is probably one of the hardest parts when you're just getting started as a designer, right? I've been getting a lot of emails lately from new designers figuring out how to navigate this new world of business they are in. I love it! I love that so many feel comfortable reaching  ...

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A Journey of Authenticity: The Brand Brilliance Book

Has anyone else been on this journey recently? I've been discovering what it means to be authentic- authentic to myself, authentic in the way I present myself, authentic in how I development my surroundings, authentic in my business. Realizing what makes me unique and being proud to be just  ...

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Avoiding Burnout: 7 Ideas for Happier Workdays

Operation Happiness is an incredible quick read written by Kristi Ling that everyone should pick up. She outlines some amazingly simple life changes that help you learn to choose happiness and cultivate it as you would a skill.  What changes does she recommend? Change your view, change your  ...

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So, You Want to Turn your Creativity into a Business?

You'll obviously need creativity and the inclination to turn that into a business, so let's just say you've already got that in the bag. What next? What do you do? How do you become great?   An incredible illustrator asked me this recently: How do you do it? How do you turn your artistry into  ...

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Why Dropbox Can Save Your Life

Saving your life may be an exaggeration, but Dropbox can save the digital version of your life-- your work files, family photos, and everything else you have crammed into the storage of your computers and mobile devices. What is Dropbox? Dropbox is basically a miracle; it's a file hosting  ...

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Why Deep Work is Important

Most creatives dream of those scarce days when we find the perfect state of flow- being fully immersed, in the zone, energized, where productivity is coming easily, naturally, freely. How do we get there? What does it take?   Through a series of experiments and findings,  ...

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How to Write a Tagline in 3 Easy Steps

A tagline serves a huge function; it clarifies what your business does. The important goal isn't simply to be clever or memorable, but to distill what your business does clearly and concisely. Here is a 3-step exercise for you to write the perfect tagline or slogan for your business: 1 In 3  ...

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How to Apply the Joy Rule to Design

  At the end of 2015, I read Marie Kondo's The Life Changing Magic of Tidying Up. So many of my clients were referencing it, I felt I needed to be in the "know" as to what the KonMarie Method was.  It was such a good read that I flew threw it and immediately followed up with her Spark Joy (the  ...

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What the font? Understanding Commercial Licensing

Did you know that a lot of font styles require users to purchase a commercial license before use? Fonts are intellectual property and subject to restrictions just like software. Is your mind blown right now?! This is something many folks have never given a moment's thought. But it makes sense  ...

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Complexly Simple

A few weeks ago, a client stated that among the most important factors for her new branding, she wanted a design that was complexly simple.Whenever I need to ponder a thought, I typically get up from my desk and walk around a bit, refresh my coffee, walk outside; this is exactly what I did  ...

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How To Name Your Business

Creating the perfect business name takes research, planning, thought-- created to withstand time and serve a wide range of purposes.  A few pointers to consider:   ▸ Search it. Are the words unique enough that searching online for your company will be easy for potential customers? ▸ Say it.  ...

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The Key to a Successful Logo Design

Simple is best. Yes, I said it! And mean it. Do I cringe while writing this because I make a living by creating logos? Not a chance. I want to share what I've learned after developing thousands of logos for companies around the world. A business needs a recognizable mark- which may mean a  ...

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Beating Procrastination. Just Start.

Procrastination can be the root of emotional distress. Fear of performance or avoidance of a making a decision is often the reason for putting a task off until later, or more simply the reason of, "I just don't feel like it." Recently, I was given the best advice from my dear friend Hannah  ...

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Easy Ways to Build a Website

I am asked often by clients, "What is the easiest way to build my own website?" So I am always on the lookout for easy solutions that won't break the bank. If you are in the market for a low-budget website you can manage on your own, here are a few suggestions for template sites with a nice,  ...

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